Netflix House (2025)
This experiential entertainment venue will bring Netflix’s beloved titles to life. Building on the success of past and current touring experiences for Bridgerton, La Casa de Papel (Money Heist), Stranger Things, Squid Game, and Netflix Bites, Netflix House will go further and create an unforgettable venue where visitors and fans will explore their favorite stories beyond the screen year-round. The first two locations will open at King of Prussia in Pennsylvania and Galleria Dallas in 2025.
King of Prussia Mall (KOP, PA)
Galleria Dallas (Dallas, TX)
Role: Merchandising and Retail Strategy
Set and led merchandise & retail strategy and long-term vision for the first two pilot flagships of Netflix House managing key steps along the retail, assortment plan and product development work flows.
More information / Links:
Key Partners: Three Ten Merchandising, Inc., Lumsden Design, AOA, Gensler